Hey friends,
Your leadership style isn't wrong, it's just not understood.
There’s no perfect way to lead, but there is a smart way to know yourself.
Every leader has strengths, every style has risks.
What matters is knowing yours.
But first, a quick build-in-public update…
▶️ What Changed Everything for Us
One of the best pieces of feedback I’ve ever gotten about creatyl wasn’t about features.
Someone told me:
“I just want to feel like I’m doing it right.”
That stopped me cold.
Because we were thinking about tools.
They were thinking about confidence.
So we stepped back and asked ourselves a harder question:
What if creatyl didn’t just give people options… What if it gave them clarity?
That question changed how we build.
Now we don’t just hand you a blank page. We help write it with you.
We don’t just give you choices. We remove the ones that slow you down.
We don’t assume you want “more.”
We assume you want to move forward without second-guessing yourself.
Because confidence doesn’t come from extra steps.
It comes from knowing you’re on the right path.
That’s what we’re chasing.
Not just more features. But more progress.
Quick invite (no pressure)
If you’re curious how creators, coaches, and consultants are actually using creatyl to build real digital offers — not someday ideas — I’m hosting a free live workshop this Thursday.
I’ll walk you through it step by step and help you build yours live.
If you want to join, I’d love to have you.
You don’t need to change your color, just learn how to lead with it.
Use my sheet to find your style and lead with more clarity.
You lead better when you know who you are.
Because power comes from clarity, not control.
Today we are going to help you master this by using:
‘Colors Of Leadership - What’s Your Color?'.
Let’s dive in!
Download This PDF + my Top 90+ Cheat Sheets At Bottom of Email
How to Lead Smarter With Color
1. The Red Leader Who’s Burning Out Their Team
Scenario: A Red leader is pushing for results nonstop. The team is starting to avoid them, and tension is rising.
Hold a team reset meeting. Say:
“I know I’ve been moving fast and pushing hard. I want to hear how that’s landing with all of you.”
Ask 1 simple question:
“What’s one thing I can do differently that would make your work feel more manageable?”
Rebuild trust with transparency:
“When things get urgent, I shift into overdrive. I’m working on slowing down before making decisions.”
Reds often miss how intensity can shut others down. Naming the behavior and inviting feedback lowers resistance.
2. The Blue Leader Who’s Stuck in Decision Paralysis
Scenario: A Blue leader is overthinking a project decision and delaying action, making the team feel unsure and stuck.
Use a “safe-to-try” rule: Say:
“If this decision isn’t final or dangerous, can we move forward with version 1.0 and learn from it?”
Set a deadline with your team:
“Let’s give ourselves until Friday to decide. I’ll come prepared with 2 options and a recommendation.”
Build confidence through action:
“It won’t be perfect—but we’ll adjust once we see it in motion.”
Blues aim for accuracy but can get lost in their own head. Creating limits and framing decisions as experiments helps move things forward.
3. The Green Leader Avoiding a Difficult Conversation
Scenario: A team member is missing deadlines, but the Green leader keeps postponing the talk because they don’t want to upset anyone.
Start with care, but get clear:
“I really value your work and who you are on this team. That’s why I want to be honest about something important.”
Name the pattern, not the person:
“There have been a few missed deadlines over the last month, and I haven’t said anything yet. That’s on me.”
Ask for a shared solution:
“What do you think is making this hard to stay on track—and what’s something I can do to help?”
Greens fear conflict, but people respect leaders who give clear feedback while staying kind.
4. The Yellow Leader Losing the Room
Scenario: A Yellow leader keeps bringing big ideas, but the team is getting confused, scattered, and unsure of what to prioritize.
Get alignment before excitement:
“I’m excited about this idea, but I want to hear where you’re at first. What’s working, and what’s overwhelming right now?”
Use a rule of 3:
“Out of all the ideas on the table, let’s pick just 3 to focus on this week.”
Balance inspiration with structure:
“I’ll lead the vision, and I’d love your help building the system that makes it real.”
Yellows lead with energy—but structure builds trust. When people feel grounded, they’ll follow your lead more willingly.
1. Turn a skill you use at work into a $10 guide
Scenario: You’re always the one helping coworkers write better emails, plan meetings, or fix messy spreadsheets. But you’ve never made anything digital before.
Think of one specific thing people ask you for again and again.
Write down the before and after: “Before: Confusing status updates. After: Clear, short, weekly reports.”
In a Google Doc, share 3 steps to do it right, and add one “do this, not that” tip at the end.
Export it as a PDF, upload it online, and price it at $10.
You don’t need fancy branding. Clarity sells more than design.
2. Build a product from something you’ve already figured out in your personal life
Scenario: You found a way to organize your family’s weekly meals in 15 minutes. Or you cracked the code on how to stay focused for 2 hours every morning.
Use the roadmap to write out the problem people have and the outcome they want (e.g. “I’m tired of wasting time thinking about meals” → “I want 5 meals ready in 10 minutes”).
Record a 3-minute screen share showing how you do it.
Add one bonus tip you wish you’d known earlier.
Don’t try to teach everything. Just walk people through the one thing that actually worked for you.
3. Use creatyl to get it done faster—with zero second-guessing
Scenario: You have the idea. You’ve helped people. But you keep stalling. You’re not sure what to write, how to format it, or where to host it.
Go to creatyl.com and get your outline done in 10 minutes.
Pick the AI Writer and answer a few quick questions—it’ll draft the whole product for you.
Choose from ready-made launch pages and just upload your file, set the price, and hit publish.
Inside creatyl, your product doesn’t need to be perfect. It just needs to be helpful.
Want to read more? Go here to download the infographic.
Here's how you can make it real today:
Step 1: Pick your color
Think about a moment this week that didn’t go how you wanted.
Now look at the chart and ask:
Was I leaning too far into my color’s strength?
Or did one of my blind spots take over?
That’s your focus today.
Step 2: Set your moment
Pick one situation today where your color is likely to show up.
Add a sticky note or calendar reminder:
“Use my color wisely today.”
Step 3: Try one small shift
Do something slightly different—based on your color:
Red: Ask someone for their input before making the final call.
Blue: Skip one round of overthinking and move one thing forward.
Green: Say the hard thing—but keep your tone soft.
Yellow: Pick one idea and give it structure (a next step + a deadline).
Purple: Step into the small details, just for one task today.
Orange: Pause before pushing—ask, “Do we have what we need to move?”
Step 4: Notice the ripple
After your moment passes, pause for a minute and ask:
Did the energy shift?
Did I connect better with someone?
Did I feel more in control—or more open?
Small moves change how people experience you.
Step 5: Write one line
Before the day ends, jot this down:
“Using my color today helped because ______.”
or“Next time I feel ______, I’ll lead like a(n) ______ instead.”
AI Prompt: “Act as a leadership coach. Help me apply my leadership style more intentionally today by building a small action plan based on the following:
My Leadership Color: [Insert color: Red, Blue, Green, Yellow, Purple, or Orange]
One Real Moment Today Where My Color Shows Up: [Insert situation, e.g., “Leading a team meeting” or “Handling a slow decision”]
One Habit or Weakness I Want to Avoid: [Insert behavior, e.g., “Pushing too hard” or “Avoiding conflict”]
What I Want Instead: [Insert goal, e.g., “Make space for other voices” or “Speak up clearly”]
Provide:
A short game plan for that moment, using my color’s strengths in a better way.
One clear sentence I can say to shift the energy or guide the conversation.
A reminder for what to reflect on at the end of the day so I can track what changed.
Keep your advice simple, direct, and easy to apply in a real workplace situation.”
The best leaders don’t change their color. They learn how to use it.
Every color has power. Every color can cause damage.
What matters is how honest you’re willing to be with yourself.
Are you open to seeing where you’re strong and where you’re stuck?
The people around you already know. You just need to ask.
When you lead with awareness, people lean in instead of pulling back.
Until next time and with lots of love,
Justin
This Week’s Growth Recommendations
Book To Read:
“Surrounded by Idiots” by Thomas Erikson (see it here)
TED Talk to Watch:
“How to Speak So That People Want to Listen" by Julian Treasure (see it here)
Want to learn to create your own digital products you can sell over and over?
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