Hey Full Potential Zoners,
Your team doesn’t need more goals— they need a plan they can follow.
A strategy that stays in your head doesn’t move your business.
But one clear plan; with numbers, names, and next steps— that can change everything.
You don’t need a perfect plan.
You just need to start moving.
With creatyl you can:
✅ Pick one idea that’s already in your head
✅ Turn it into a digital product that sells
✅ Use simple tools to get it live — fast
No complex setup.
No overthinking.
Just a real way to move forward — today.
Want to apply this to your team?
Use my sheet to build a real strategy you’ll actually use.
No more foggy plans or vague goals.
This framework helps your team move with purpose—starting now.
Today we are going to help leaders master this by using:
‘Strategic Planning Steps - Developing a Strategic Plan That Works'.
Let’s dive in!


Download This PDF + my Top 60+ Cheat Sheets At Bottom of Email
Real-Life Scenarios That Make Strategic Planning Work
1. You’ve just joined a messy team with zero direction
Scenario: You’re new to a team and everything feels reactive. No one can explain why certain tasks matter.
Start with Step 1:
Ask each teammate, “Where do you see this team going in 3–5 years?”
Write down the most common words.
Then move to Step 3:
Host a 30-minute whiteboard session.
Ask, “What’s actually moving us forward?”
Create two columns: ‘Moves Us Forward’ vs. ‘Wastes Our Time.’
When people see the gap between tasks and purpose, priorities become obvious. Direction becomes shared.
2. Your boss asked you to build a plan — but you’re stuck in meetings all day
Scenario: You’ve been told to “be more strategic” but can’t find the time to think beyond this week’s work.
Focus on Step 6 early:
Look at what’s already on your calendar.
Cancel or delegate 1–2 low-impact meetings.
Use that time for focused planning.
Jump to Step 4 next:
Don’t wait for perfect goals — draft 3 simple metrics based on what success should look like in your role.
Most people think they need more tools. What they really need is space.
Make that space, then use it.
3. You're in charge of a team that keeps missing deadlines
Scenario: Your team works hard, but things always run late. Tasks get dropped. No one knows who’s doing what next.
Start at Step 5:
Use a shared Google Sheet or Trello board and break every big goal into steps with names and dates — even if it’s messy at first.
Add a tiny rule:
No new work can be started until the board is updated. Make it part of every meeting.
Then review Step 8:
Take 10 minutes every Friday to walk through key numbers with the team — not just alone.
Visibility reduces confusion.
When the team sees progress and blockers together, they solve faster — without needing more meetings.
4. You want to launch a product or side hustle, but your day job eats your energy
Scenario: You have a great idea for a product but feel stuck because your 9–5 already demands too much.
Go straight to Step 3:
Pick one small offer you can finish in a weekend.
Use a grid to decide what’s urgent vs. what can wait.
Move to Step 6:
Block 2 hours this weekend.
Assign yourself time and budget like a project manager would.
Finally, Step 7:
Set a 30-day reminder to review progress — not to criticize yourself, but to adjust based on what actually happened.
Most people wait for the perfect time. You don’t need perfect. You need motion.
📅 Ready to launch your first digital product with my help?


Download this infographic at the end of this section
You don’t need more tools. You need to know how to actually use the ones you already have.
This list of Top Free AI Tools for 2025 gives you the right shortcuts — but only if you know where to start.
So instead of giving you another tutorial, here are 3 real-world ways to put these tools to work today:
1. You’re stuck writing your website — and it’s killing momentum
Use: ChatGPT + GrammarlyGO + Notion AI
Open a blank doc and write 3 bullet points about what you do.
Ask ChatGPT to turn that into a rough homepage draft.
Paste it into GrammarlyGO to clean tone and grammar.
Use Notion AI to turn it into a short version for your About page or bio.
Time-block 45 minutes. You don’t need a full site — you need a version you’re not afraid to share.
2. You’ve got 3 long Zoom recordings and no idea how to turn them into content
Use: OpusClip + Munch + Descript
Drop the videos into OpusClip to find viral moments.
Use Munch to grab clips that fit social platforms automatically.
Open Descript to cut filler words, adjust captions, and polish fast.
Pick just one of the clips to schedule this week — don’t aim to post everything at once. Build consistency, not chaos.
3. You’ve got an idea for a mini course or guide but don’t know where to start
Use: creatyl.com + Canva Magic + Bing Image Creator
Go to creatyl.com and create a free account.
Use the step-by-step builder to map out your product or course.
Add visuals fast with Canva Magic Design and Bing Image Creator.
Create a simple 3-part outline inside creatyl — even before you build anything. When the plan is clear, progress gets easier.
Want the deep dive and printable PDF? Click here

Here's how you can make it real today:
Step 1: Pick your step
Think about where you're stuck right now — unclear direction, scattered goals, no follow-through, or too many tasks.
Choose one step from the Strategic Planning Sheet that could actually help today (e.g. Set Clear Numbers, Turn Goals Into Tasks, Adjust As You Learn).
That’s your focus for the day.
Step 2: Set your action cue
Pick one moment when you'll take action — after your first meeting, during lunch, or right before you log off.
Add a sticky note or calendar reminder that says:
“Use my plan step today.”
Step 3: Do one real thing
Pick one visible action tied to your step.
Here are examples:
Know Where You're Going: Write a one-line future goal and put it at the top of your to-do list.
Focus On What Matters Most: Choose 3 tasks that move the needle — cross out the rest.
Assign Time & Budget: Block 90 minutes today to work on your most important goal.
Check the Numbers: Spend 15 minutes reviewing results, not just effort.
Turn Goals Into Tasks: Break one big goal into 3 clear next steps — with names and dates.
Keep it small. Keep it visible.
Step 4: Track what changed
Pause at the end of the action and ask:
Did this make the next move clearer?
Did I feel more in control or focused?
Did anyone else respond differently?
Small steps can shift entire projects.
Step 5: Write your one liner
Before the day ends, write:
“Here’s the move that worked today: _____.”
or“Next time I feel stuck, I’ll use Step __ to: ___.”
AI Prompt: “Act as a strategic planning coach. Create a simple action plan for me based on the following details:
Chosen Step from the Strategic Planning Sheet: [Insert your chosen step, e.g., “Turn Goals Into Tasks”]
My Current Situation: [Briefly describe your challenge, e.g., “My team keeps missing deadlines” or “I have too many priorities at once”]
My Main Goal for Today: [Write one clear goal for the day, e.g., “Break one project into small steps”]
Provide:
A clear, 3-step action plan I can do today to apply this step in real life.
One example of a small, visible action I can take in the next hour to get started.
Simple tips to stay focused and finish the action before the day ends.”

A great strategy isn’t about having it all figured out.
It’s about knowing what matters and moving forward anyway.
When goals stay vague, progress stays slow.
The most useful plans are the ones you can see, share, and adjust.
And the best leaders are the ones who aren’t afraid to make it simple.
Not later — but right now.
Until next time and with lots of love,
Justin

This Week’s Growth Recommendations
Book To Read:
“Playing to Win” by A.G. Lafley & Roger L. Martin (see it here)
TED Talk to Watch:
“Strategizing Strategy : What does it entail?" by Ashok Ramachandran (see it here)

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